Microsoft
Senior Data Scientist - Consumer Marketing
United States, Georgia, Atlanta · 4d ago
Not specified5+ YOE
Quick summary
AI parsed- Experience
- PhD in Data Science, Mathematics, Statistics, Econometrics, Economics, Operations Research, Computer Science or related field with 1+ years industry experience OR Master's degree with 3+ years industry experience OR Bachelor's degree with 5+ years industry experience. Required skills: Python, SQL, large-scale data processing, feature engineering, segmentation, personalization systems, experimentation, causal inference, statistical decision frameworks, LLM engineering, cross-functional leadership, responsible AI.
Responsibilities
- Define and lead technical strategy for causal modeling and virtual experimentation approaches to de-risk decisions and accelerate learning
- Architect and deliver production-grade personalization models for website and outbound channels including email, push, and campaign orchestration
- Lead complex ML efforts from problem framing to deployment, including monitoring, drift detection, and retraining strategy
- Establish robust evaluation and governance standards across classical ML and LLM systems, and mentor other individual contributors through technical leadership
Full description
Define and lead the technical strategy for causal modeling & virtual experimentation approaches (simulation, synthetic controls/data generation where appropriate) to de-risk decisions and accelerate learning. Collaborate tightly with internal and external partners on the technical strategy for user segmentation at scale, combining clickstream, CRM (customer relationship management), product telemetry, and campaign data to power personalized experiences. Architect and deliver production-grade personalization models for website and outbound channels (email, push, lifecycle, campaign orchestratio…